WE ARE REAWAKENING OUR STUDIO to touch more aspects of your overall wellness.
Our new location is a place that not only calls to seekers of conscious wellness, but also compels guests to forge a kinship to the community – and ultimately, to themselves.
our GOAL IS TO REFLECT A MODERN LIGHT THAT SHINES ON OUR accumulated joys by investing in, and inviting guests to not only connect to the craft and heritage, but to create meaningful memories of their own.
Guests can enjoy an all-encompassing bounty of personalized experiences that include group fitness classes, stretching experiences, one-on-one training, and personalized events, and more, from sunup to sundown, on repeat.
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HERE, BETWEEN STEEL AND GLASS, EXISTS A PLACE, A PROMISE TO YOURSELF, FOR A TRANSFORMATIVE EXPERIENCE.
With the bold exterior elements and interior personalized details as its foundation, we bring in the human element focused on memory catching moments, milestones, and events. Cinematic motion, invigorating lighting, and relaxed scenes come together to show that even the sweatiest, most mind expanding, deep soul diving experiences can become your own masterpiece.
Our community is formed by thinkers, designers, and innovators who train for life. We stretch ourselves for the greater good, raise the weight of our worth, and strengthen our values by building a community where shared principles translate into every day actions.
Our identity, reflective of a real, free-flowing, purposeful tone - both in the tactility of its space, and with its fluid circular icon designed to evoke an artisanal sense of craft, acceptance, connectedness, growth and the beauty of imperfection throughout the cycle of life.
The newly established studios also take cues from an iconic human due to his unmatched contributions to nascar — representing not just the person, but his spirit; a fierce competitor who loved his craft - as well as the broader track record of experiences established. This setting sets an optimistic stage for what the future of training can bring.
ST[ART] Training
We celebrate the will to live an optimized healthy lifestyle, bringing to the forefront the real-life effects and benefits of cultivating a focused, purpose-driven community.
LEADERSHIP
MARCUS MCGRUDER
FOUNDER + CHIEF COACHWe count on this visionary to define strategic priorities, allocate resources responsibly, and ensure every decision reinforces long-term value creation.
MORGAN HALL
COACH + CREATIVE DIRECTOR
From creating engaging communications and art direction, to photography and print production, Morgan brings a strong drive to capture the unique narrative of The Art of Fitness to every client’s story. Trusted to support events and cultivate dependable processes that uphold our service commitments.
Meet the COACH BEHIND THE VISION
Marcus McGruder’s training methods are an intentional journey to become present in your body and in-tune with your own life experience, so you can fully connect and embrace your unique way of moving, breathing, being; at home, in your community, or any space you choose to align yourself.
I think this building is unique, even in North Carolina, in the sense that the material, spirit, and our aspirations are blended to create a place of belonging - to be accepted just as you are.
-Marcus McGruder
connect
If you have a general question, please fill out the form below. However, if you are interested in a specific Art of Fitness training method, please visit the links above and fill out the associated request form . Thank you!